Knock Score™
B+
Top 13% of U.S. ZIPs
63 / 100
02721 · Fall River, MA
Ranked #2,730 of 21,191 ZIPs in America
#217 of 432 MA ZIPs · top 51% in the state
KNOCKNOW — Know before you knock · knocknow.co/score
Knock Score™ · Door-to-door sales rating
How knockable is 02721?
Scores refresh weekly · updated 2026-11-02
Fall River’s 02721 earns a Knock Score of 63/100 (B+), ranking #2,730 of 21,191 ZIP codes in America and #217 of 432 in MA (top 51% in the state). That's solidly above-average door-knocking territory. Standouts: 85% of homes are owner-occupied and 89% carry high equity. The Score rates the ZIP — the KnocKnow app shows the exact zones inside it where 70%+ of homes match your perfect customer.
Show your work
How the 63 was built
Owner-occupancy85% of homesbeats 86% of ZIPs × 30% weight25.8 pts
Ability to payequity · paid-off · price blendbeats 25% of ZIPs × 25% weight6.1 pts
Door density678 homes/sq mibeats 82% of ZIPs × 20% weight16.4 pts
No-HOA share100% of homesbeats 75% of ZIPs × 15% weight11.3 pts
Aging homes87% of homesbeats 35% of ZIPs × 10% weight3.5 pts
Knock Score
63 / 100 · B+
Each ingredient is ranked against every scoreable ZIP in America; the grade is the curve (A− = top 10%, B+ = top 20%, …).
The breakdown
What's behind the B+
Owner-occupied85%
Owners answer the door and can say yes. Renters can't buy what you're selling.
No HOA100%
Fewer gates, fewer no-soliciting boards, no HOA approval standing between a yes and an install.
High equity89%
Homes with serious equity — owners who can finance a project without blinking.
Free & clear30%
Paid-off homes. No mortgage, maximum flexibility to spend.
Built 20+ years ago87%
Homes 20+ years old need roofs, systems, and upgrades — the stuff you sell.
678homes per sq mi
$455,158median value*
2,728homes scored
*Inflation-adjusted from recent sales. Built on data covering every home in the U.S., updated regularly.
How grades work
Every ZIP in America, on one curve
Each metric is ranked against every other scoreable ZIP nationally, then weighted: owner-occupancy 30%, ability to pay 25%, door density 20%, no-HOA share 15%, aging homes 10%.
A+top 1%Atop 5%A−top 10%B+top 20%Btop 35%B−top 50%C+top 65%Ctop 78%C−top 88%Dtop 97%Fbottom 3%
ZIP-level aggregates only — no individual home data is ever shown. ZIPs with fewer than 500 scoreable single-family homes aren't scored.
See the zones inside this ZIP
The Score rates the ZIP. The app paints the exact neighborhoods inside it where 70%+ of homes match your perfect customer — before you burn a tank of gas finding out.
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